Apricot Agency

Google Ads & PPC Management Services

As expert Google Ads and SEM consultants, we deliver high-intent, low-funnel lead generation for North American SMBs in SaaS, Cyber, Security, Telematics, Fleet, Distribution, Higher Education, Gadgets, Startups, and AI. Stop wasting ad spend and scale predictably.

Campaign Audit & Optimization

Campaign Audit & Optimization

Comprehensive analysis of your existing campaigns to identify waste and optimization opportunities.

  • 30-day deep dive audit
  • Keyword performance analysis
  • Audience targeting review
  • Bid strategy optimization
  • Landing page friction analysis
  • Actionable recommendations

Multi-Channel Demand Generation

Coordinated campaigns across Google Ads, LinkedIn, Bing, and retargeting to reach prospects at every stage.

  • Google Ads (Search, Display, Shopping)
  • LinkedIn advertising
  • Bing ads setup & optimization
  • Retargeting campaigns
  • Audience segmentation
  • Monthly optimization & reporting
Multi-Channel Demand Generation
Full-Service Demand Generation

Full-Service Demand Generation

Complete demand generation solution including content strategy, sales enablement, and strategic partnership.

  • Everything in Multi-Channel, plus:
  • Content strategy & creation
  • Landing page optimization
  • Lead scoring & nurturing
  • Sales enablement support
  • Weekly strategy sessions

Fractional CMO Services

Strategic marketing leadership without the $200K salary. I work with your team to build your marketing function.

  • Marketing strategy & roadmap
  • Team building & hiring
  • Channel optimization
  • Budget allocation strategy
  • Board-level reporting
  • Direct strategic partnership
Fractional CMO Services
Campaign Management & Optimization

Campaign Management & Optimization

Continuous monitoring and optimization of your campaigns to maximize performance and ROI.

  • Continuous campaign monitoring
  • A/B testing and performance analysis
  • Budget allocation and reallocation
  • Monthly performance reports
  • Audience refinement
  • Bid strategy adjustments

Our Process

1

Discovery

We learn about your business, goals, and current marketing setup.

2

Strategy

We develop a customized strategy based on your unique needs and market.

3

Execution

We implement campaigns, optimize continuously, and report transparently.

4

Measurement & Analysis

We analyze results, evaluate performance, and identify optimization opportunities.

5

Growth

We scale what works and refine what doesn't to drive sustainable growth.

Ready to Get Started?

Let's discuss which service is right for your business.